- April 11, 2023
- Posted by: SDR TPME
- Category: Newsletters
- Staycation: derived from the terms "stay" and "vacation", this word refers to stays for local customers. In this context, the hotel is no longer just a place to stay, but a destination in its own right. It must be inspiring, a "change of scenery", offering customers several experiences that will enable them to rediscover the place they live, or take advantage of various activities that they don't have the time or inclination to do in their daily lives.
Staycations generally attract a clientele in their twenties and forties who are looking for something new and different, but don’t want to tire themselves out with a trip to another city. The accommodations offered by staycations are generally unusual, inspiring places or luxury hotels offering a full range of services.
Events such as wedding anniversaries, getting a new job or a promotion are all occasions to enjoy a staycation. Some Agadir hotels are already offering honeymoon packages as part of their staycations.
The advantages for the hotelier are many, including developing local and regional clientele, selling more ancillary services than with regular customers, and being able to sell last-minute rooms that would otherwise have remained unoccupied.
